Joïa Paris is a fine jewelry brand designed in France, crafting everyday luxury in sterling silver and 18k gold vermeil. Created to be hypoallergenic and eco-friendly, Joïa offers clean, timeless pieces that are gentle on sensitive skin.
About JOIA
Founded by two Parisian friends with backgrounds in luxury fashion, Joïa Paris combines French intuition with ethical design to create minimalist, enduring jewelry. Handcrafted from 925 sterling silver and plated in 18k gold, its pieces are nickel-free, allergy-safe, and built for longevity. Emphasizing sustainable values, the brand uses recyclable precious metals to craft jewelry that feels luxurious yet responsible.