The Canvas
our brands about us join the canvas
SHOP

Your retail debut, managed by us.

Launch, test, & grow your brand in the fashion capitals of the world – at a fraction of the cost.

Book a quick call APPLY NOW
WWD · Paper Magazine · Business of Fashion · High Snobiety · The Wall Street Journal · The New York Times · WWD · Paper Magazine · Business of Fashion · High Snobiety · The Wall Street Journal · The New York Times · WWD · Paper Magazine · Business of Fashion · High Snobiety · The Wall Street Journal · The New York Times ·
"JOINING THE CANVAS ALLOWED US TO TEST OUR PRODUCTS IN THE HEART OF NYC WITHOUT THE OVERWHELMING COSTS OF OPENING OUR OWN SHOP—SAVING US THOUSANDS WHILE GAINING INVALUABLE FEEDBACK."

Lee Evans Lee, Mrs Momma Bear

HOW THE CANVAS WORKS

PICK
A FORMAT

Sign up for the perfect membership or pop-up following your brand's goals and budget.

SELECT
AND SHIP

We'll work together to curate and send your merchandise to our stores, where we handle the logistics with ease.

PARTNER
AND GROW

Our retail team then manages setup, sales, and operations, delivering insights and exposure while you focus on your brand.

A PLAN TO THRIVE ACROSS ALL CHANNELS

HOW THE CANVAS HELPS
YOUR BRAND GROW

RETAIL ACCESS
MANAGEMENT

Affordable presence in prime physical NYC retail spaces
Full management by The Canvas' expert team

DIGITAL
MARKETING

Bespoke promotional campaigns
Editorial content creation

AN ACCLAIMED
NETWORK

Become part of our global community of brands, partners, government agencies, thought leaders, and influencers - instantly

BRAND
CONSULTING

Tailored guidance delivered in a 1:1 setting
Expertise from Gucci, Ralph Lauren, Google, Apple, Zara, Macy's

E-COMMERCE

Online ordering and in-store fulfillment
Your brand page on our website

LIVE EVENTS

Maximize brand visibility and customer loyalty through dedicated experiences

YOUR BUYER
CONNECTION

The Canvas is your NYC showroom
Buyer events on a quarterly basis

MARKET
FEEDBACK

Monthly customer insight reports to inform your business strategy
Get Started

Frequently Asked Questions

These questions might not be on everyone's FAQ list, but we've got your back in case you were curious.

01

What kind of brands is The Canvas best suited for?

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Purposeful fashion labels ready to grow, gain exposure, and succeed in SoHo without the stress of doing it alone.

02

Can I change my plan if my brand grows or my needs change?

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Yes, you can upgrade or downgrade your plan at the end of your 6-month commitment, ensuring flexibility as your brand evolves, with our team guiding you to the best fit for your goals.

03

What happens if I don't sell enough to cover the membership cost?

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While sales are important, the true value lies in the exposure, feedback, and cost savings—our plans include marketing, insights, and photoshoots to boost visibility, helping you build a customer base over time, even if immediate ROI isn't high.

04

Do I need to be in NYC or can I operate remotely?

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You can operate from anywhere in the world—our vetted retail team manages all on-site operations, from inventory to customer interactions, ensuring a stress-free experience without you ever needing to be in NYC.

05

What is the minimum commitment, and what happens if I want to leave?

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Our plans require a 6-month commitment; if you choose not to renew, we'll return any unsold inventory (at your cost) and provide a final sales report to help you plan your next steps—no long-term lock-in required.