Birthday Maypoles Vest
In a collaborative project Birthday Maypoles, created by knitwear designer Jona Bednjanec and photographer Lucija Rosc, the artists combine their different types of artistic techniques and transform photographs into knitwear. The series is showing motifs from photographs of birthday maypoles, that Lucija Rosc has been collecting ever since 2015. They are traditional objects of birthday celebrations, specific to the Slovenian space. In the countryside on someone’s birthday anniversary, their friends and family usually put up a tall spruce tree, garnished with a road sign and funny writings. Jona Bednjanec designs distinctively colourful products with versatile patterns and bindings by herself. She produces them with a knitting machine that, for this project, she managed to re-program in a way that it knits photographs. The artist stresses the importance of recycling in a world of design and textile industry by using the remnants of woolen yarns from local knitwear productions.
About the Brand+
Jona Bednjanec is a contemporary and value driven knitwear brand crafted locally and intended to be worn globally. Jona majored in Textile and Fashion design, with main focus on knitwear development and design. Inspired by a world of knitting and textiles, Jona explores and celebrates the richness of knitting technology, focused on patterns and colors. Knitwear is made and developed by her on knitting machine or by hand. As a local Unicorn brand her goal is to keep small Slovene knitting manufacturing still alive and to raise awareness of handmade pieces and textile heritage in Slovenia. She regularly collaborates with small local family owned knitwear production, every piece is made and produced in Slovenia. Jona's main goal is to design products that last. To reduce textile waste and because of the use of yarns that are leftovers from production waste she makes the majority of products in small batches, one of a kind collections or made to order products.